FRIDA’S MEXICAN KITCHEN & BAR
An Elevated Content & Branding Proposal
Prepared by Tessa Misbach | Creative Director
Exclusively for Frida’s Mexican Kitchen & Bar
Who We Are!
Why We Reached Out!
Based in Salem, Oregon, we’re a full-service production studio and creative agency dedicated to helping businesses build on their success. We know how much work goes into maintaining a respected brand, which is why we step in to make your marketing effortless.
From high-impact videography and commercial production, specialized photography, and ongoing social media content to thoughtful brand and web updates, we give your business the polished, cohesive presence it deserves.
Frida’s is one of my favorite restaurants in the area for a fun night out with friends, your atmosphere makes the night feel like a once in a lifetime experience on every visit!
While your food and drinks of course taste incredible, it’s the vibe and personality of the restaurant that makes me come in consistently. Your restaraunt’s decor, atmosphere, and the prettiest drinks i’ve ever seen in-person is what makes Frida’s so special.
Recently while I was recommending Frida’s to a friend, I noticed disconnect between the impeccable presence in your restaurant and your presence online.
With a strong base of over 2,000 followers on Instagram, your restaurant already has a local audience waiting to engage, they just need content that matches the quality and aesthetics of your dining space, hospitality, and of course, the food and drinks!
What We Noticed
A fantastic slogan that absolutely fits the vibe of your restaurant, and we want to help you bring that to your digital presence without adding anything to your plate!
“More than a meal — it’s an experience.”
OUR SERVICES & OFFER
Full Menu Photoshoot, Food and Drinks.
2. A Brand Refresh
No matter where you want to use the images, having a digital image catalog of high quality, mouth watering photos of your food and gorgeously curated drinks is a massive befit.
People eat with their eyes first, and having your full menu with photos up online on your website or socials may just be the difference cebetween a new customer choosing between your restaurant and a different option.
We offer a full range of services in branding updates including;
A full refresh of digital materials (photo, video, flyers, promotional design, graphics, etc. ) including restaurant, atmosphere, and menu photos, sizzle reels, and highlight videos that act as a trailer for your website. As a studio we come from a background in full-service commercial production which are the same skills and crew we bring to you.
A website redesign and refresh to match where you are in your journey and your current stage of growth, to help launch you into the next phase of your business.
Full design in logos and branding materials like typefaces and color palettes to create solid visual identities, packaging, print, apparel, campaign design, and the systems that make a brand recognizable wherever it appears.
3. Social Cedia Content Ideation, Creation, and Page Management.
With our services, we take the time and hassle of keeping up with social media platforms, current trends, and high-quality engaging content creation off your plate so you can focus on the rest of your business!
Shooting one day per month, on a schedule that works for your restaurant, we deviver a month’s worth of content including 10-15 images and 10 engaging reels advertising your space and upcoming specials or events.
A steady, engaging social media page is essential for building a community in the modern day of business and bringing in new customers as well as promoting speical events! We take that off your hands so you can focus on the rest of your business. We offer this service on a monthly basis, or as a retainer to keep your socials consistent.
Your current feed;
An option for a redesign of your logo to be specifically made for circular profiles (this is just a sample, we can work together to create the perfect round logo for you).
A bio to tell about you restaurant and share the personality of your space. I’d love to discuss with you what kind of personality you want to show.
Cinematic, elevated visual content that shows off your beautiful drinks and food, show off the atmosphere of the space, and lean in to the community and event of coming to Frida’s for a night out.
Our proposal;
Thank you for your time and attention!
If our services caught your interest, let’s start the conversation.
Contacting is completely commitment-free, I would love to chat and understand your needs better and see how we may be able to help, we can offer a wide range of skills.